Jack Betelak

Man's illusion of power and the ultimate power of nature.


To explore this concept I connected images that display how man tries to control the natural world and contrasting them with images of how the natural world prevails in the format of a book. The physical manifestation of the book was equally important to my concept. To communicate the ephemerality of man and his institutions the book itself had to be as destructible. News print was the paper choice for the publication because of the disposable context of its common applications and the physical weakness of the paper. Cardboard was chosen for the cover for the same reason. To bind the book galvanized wire was used for its industrial properties. Metal is massively important in the world man has built to protect himself. The wire has an added destructive effect on the weak materials of the book giving the assembled form a short lifespan. Pages are left uncut in a French fold so to access them the reader has to cut the book open news print is thin and tears when it is cut. In a way the reader has to begin destroying the book to read it.

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